Govtech Customer Story

Embracing Digital Change and Optimising Automation

Improving service offerings and prioritising those in need, in pursuit of its Digital First customer strategy

The challenge

Salford City Council are pursuing a ‘Digital Salford’ ambition, a central theme of which is their ‘Digital First’ customer strategy. Against the backdrop of a rapidly evolving technological world and continuing budgetary pressures, the council aims to improve customer service and target and prioritise services to those who need them the most.

In pursuit of this strategy, the council’s Revenues service identified operational challenges that needed to be addressed. The council wanted to:

  • clear a persistent backlog of work
  • improve recovery rates
  • improve the service for all customers
  • free up as many staff resources as possible to focus on complex cases.

Digital process automation

Govtech’s webCAPTURE service was chosen after a full business case analysis because of the proven results it had achieved elsewhere. webCAPTURE can automate around 80% of the manual processing that currently consumes team resource in handling transactions submitted online for Council Tax and Business Rates transactions.

“Working with Govtech was incredibly easy. Govtech understood our questions and issues, which is not always the case with other suppliers. It felt like one project team, and post project launch, they remain incredibly supportive.”

Sue Virgin

Revenues Operations Manager, Salford City Council

The solution

“Working with Govtech has been a pleasure. They are collaborative, and there are no hidden surprises: what Govtech promised, they delivered.”

Sue Virgin

Revenues Operations Manager, Salford City Council

The result

  • 4,000 online queries per month in the first year
  • >50% require no manual intervention
  • 100% automation for simple CT changes
  • >50% improvement in staff productivity
  • Resources can now be focused on complex cases.
Recognition for optimising automation

The council’s digital ambition and progress has also been recognised nationally, with Salford being awarded both ‘Digital Council of the Year’ and ‘Overall Digital Leaders 100 Winner’ at the Digital Leaders 100 awards in June 2018. A tremendous accolade, but the council isn’t content to sit still; instead, it’s looking ahead to further improve its customer offering.

Working with Govtech, Salford adopted an early pilot of Single Person Discount reviews, which rapidly showed a financial benefit. The team also have plans to better manage the high volume of student and landlord transactions and by constantly reviewing their online offer, they are looking at greater integration with other systems so that the customer journey is quicker, easier, and better.

Impact

48,000

online transactions in the first year

> 50%

of all queries require no manual intervention

Up to 100%

full automation of simple CT changes

> 50%

increase in staff productivity – enabling focus on more meaningful work

Standout digital transformation

No matter what your starting point is, get in touch with Govtech and the team will arrange an informal conversation to understand what improvements you want to make and why, explore ways digital process automation may be able to assist and, if you need it, provide help to write a business case based on achieving those goals.

More case studies

Newcastle City Council | Digital grants processing

In a bid to make community grants more accessible to its citizens, Newcastle City Council needed a digital-first case management solution that could bridge multiple technologies, automate processes and deliver accurate reporting for compliance.

Bracknell Forest Council | Emergency service efficiency

Serving almost a million residents, the Berkshire Emergency Duty Service (EDS) team responds to crisis welfare and safety situations when everyone else has gone home. To support this hardworking team, BFC needed a holistic solution with a person-based view to handle multiple case types with specific workflows.

Tewkesbury Council | Planning applications

Passionate about providing a better service to its citizens, Tewkesbury Borough Council is focused on identifying digital options for efficiency — through an ongoing service review focused on improving customer experience and back-office processes.