Account switching made easy

Low-code solution makes account switching fast, error-proof and able to meet SLAs

The challenge

Switching bank accounts, and informing every company that you have a direct debit with, is annoying. Unsurprisingly, customers are reluctant to switch bank accounts. However, this was an important element of Nationwide’s growth plan.

To tempt customers, they had an Account Switch guarantee which promised £100 compensation if Nationwide didn’t successfully contact all of a new customer’s direct debit companies within 10 days. If there were any transfer errors, they would also cover the related overdraft charges and interest for up to three months. The challenge was ensuring their Account Switch process was slick and error proof.

Increasing account switches

The Account Switching unit turned to Liberty Create, our low-code platform, as Nationwide had used it to deploy many highly successful systems.

“We received excellent support from the Netcall team, whose agile approach to development has allowed us to deploy these changes swiftly.”

Head of Current Accounts, Nationwide

The solution

The result

  • A 79% increase in account switches was reported
  • It tracks and monitors customer transfer applications to meet the agreed SLAs and avoid compensation fees
  • Automated customer updates via text message
  • Provides management with real-time reporting on pipeline status
  • Workflow and workload balancing across the customer service team
  • Customers are on-boarded more cost-effectively
Hear it for yourself
Digital transformation in financial services

Nationwide has deployed many highly successful systems using Liberty Create, including Social media monitoring, Banking alerts, Mortgages, ISAs, Bereavements and Complaints.

Impact

79%

increase in account switches

On-board

more customers cost-effectively

Automate

communications with customers by text message

Build game-changing applications

Revolutionise your capacity to design, deploy and adapt enterprise-grade tools and integrated operations

More case studies

The West Brom | A digital drive towards greater CX

The West Brom was beginning a digitisation journey to improve the customer experience. The West Brom saw the opportunity to appeal to new markets and demographics by enhancing customer journeys. But they would need to move much faster with development.